In today's digital world, your reputation is everything. One mistake can echo louder than a thousand successes. At Victory Club, we understand the stakes. Your reputation isn't just a number—it's your lifeline.
Reliable Carriers is the industry leader in automotive transport in North America. We partnered with them to create strategic storytelling solutions that highlighted their industry leadership and addressed key business objectives.
Goal: Driver Recruitment
Platform: YouTube
What We Did: Recreated MTV Cribs episodes showcasing drivers and luxury trucks.
Result: Grew subscribers from 700 to 36,000 in less than 3 years.
Goal: Driver Safety
Platform: Teachable
What We Did: Developed easy-to-watch internal safety training videos called RC Academy.
Result: Achieved a fleet insurance discount through improved compliance and reduced incidents.
BEFORE VICTORY CLUB
36 Videos
4,028 Views per Video
145,000 Total Views
AFTER VICTORY CLUB
37 Videos
273,000 Views per Video
10.1 Million Total Views
Conclusion
Through innovative content strategies tailored to Reliable Carriers' needs, we successfully enhanced driver recruitment and safety compliance, translating to significant financial benefits for the client.